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Formulation

AD CAMPAIGN

CLIENT

Merck / MilliporeSigma

PROJECT

Ad campaign, banner ads, microsite, trade show booth, landing page imagery

BRIEF

Merck needed a campaign for their solids formulation segment that promoted all of the innovative new technologies they are creating that take formulation to a whole new level of efficacy and productivity.

CONCEPT

The resulting campaign creative intended to create an inspiring and futuristic new world that illustrated three main areas of innovation: 3D printing, predictive modeling and continuous manufacturing.

Formulation_Cncpt1.png
MerckNextGen work
Formulation_Tradeshow_Lores.png
Solid Site
SolidFormulation
FlexibleTableting
OptimizedDrugDelivery
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