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Parteck Excipients

AD CAMPAIGN

CLIENT

Merck / MilliporeSigma

PROJECT

Ad campaign, print ads, web banner ads, microsite, brochure, landing page

BRIEF

Merck needed a new campaign for their Parteck LM Excipient System, offering a one step solution for formulation in biomanufacturing.

CONCEPT

This surrealistic visual approach and simple headline drove home the idea that Parteck can make the formulation process easier.

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